Change is upon us. Vaccines are being distributed, businesses are rebounding, and there's light at the end of this very long tunnel. So much about the post-pandemic world will be different, and companies will have to change, pivot, and adapt—even more than they already have—to succeed in an entirely new landscape. How your business emerges from this crisis depends on being able to change and make it stick.
Unfortunately, conventional wisdom relies on “one-size-fits-all” solutions to creating change that are largely ineffective. But award-winning behavioral scientist Katy Milkman has a different approach. Her trailblazing new book How to Change is the anecdote to run-of-the-mill self-help books that promise change but don’t show you how to get there. It’s a brilliant, science-based guide that addresses the specific obstacles in your way, and teaches you, with compelling research and stories, how to overcome them. Her accompanying talk is just as captivating and actionable—explaining things like why timing can be everything when it comes to making a change, or how to turn temptation and inertia into assets that can help you conquer your goals.
Whether you’re a manager, coach, or teacher encouraging change in others, or you’re kick-starting change in yourself, seize this moment and learn how to come out on top with Milkman's science-based blueprint for getting where you want to be.